Checklist For Search Engine Optimization
Thorough search engine optimization addresses many points. To stay organized, use this checklist to help organize your SEO campaign. Strive to be equal to your competitors first, and then focus on surpassing them:
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| A Search Engine Optimization Checklist |
. Title tag (<title>).
. Meta description tag.
. Meta keywords tag.
. Heading tag(s) in hierarchical order, headline style.
. A minimum of 400 words of textual content.
. Alt attributes on all images.
. Consistently used Strong and Bold tags (<strong> and <b>).
. Fully qualified links (begin all links with http://).
. Use a site map to outline silos.
. Never exceed 99 links on a page.
. Use text navigation, rather than image maps, JavaScript, or Flash-based navigation.
. JavaScript/CSS code should be externalized.
. Robots.txt file.
. Use web analytics tools to monitor traffic and ROI (return on investment).
. Keyword research.
. Link development.
. Image names.
. Privacy statement.
. Contact information.
On striving to be equal with your competitors, there is one tactic you can do. In SEO, by being equal means creating a similar, if not the same, inbound links profile for your website that they have in theirs. You can perform this by sneaking into their portfolio of link backs using tools such as the BacklinkWatch.com. With their backlinks exposed before you, you can run a check on each page and see if it is possible to put your link in it as well. Doing this for several competitors would surely build up your profile of inbound links wonderfully.
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iJobAsia.com - Search engine optimization packages
Thanks for your feedback Mr Andrew Parksons
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